「创意分享」茶园中精心挑选的爱
2022-04-14 01:06:36热度:98°C
2022-04-14 01:06:36热度:98°C
Freshleaf Teas
India
“ 酿造生活中的小幸福 ”
Freshleaf 是从各个最好的茶园里精心挑选的“爱”,其产品理念是希望在你一天中最喜欢的时刻,为你带来一款完美的茶饮。
Freshleaf is a ‘love’ handpicked from some of the best tea plantations in the country. The idea is to bring you the perfect drink for your favorite time of day.
茶叶一旦采摘完成,便会与100%的天然成分进行混合,制成美味的茶饮。目前已有7种口味,可以满足大众化的味蕾。
Once the tea is picked, it will be mixed with 100% natural ingredients to make a delicious tea. There are currently 7 flavors that can satisfy popular taste buds.
Freshleaf 的包装设计由 Deshna Kasliwal 完成。设计师用颜色将其分类,为不同风味的茶叶创建不同的视觉表现。
The packaging design of Freshleaf was completed by Deshna Kasliwal. The designer uses colors to classify them to create different visual expressions for different flavors of tea.
所有盒子上使用的插图都简化为几何图形的表现形式,相关的产品信息在格子中排列出现,便于阅读理解,使人一目了然。色彩的搭配也带来了强烈的视觉冲击,具有高辨识度和独特性,给人留下深刻的印象。
The illustrations used on all boxes are simplified into the form of geometric figures, and the relevant product information is arranged in a grid, which is easy to read and understand, and makes people clear at a glance. The combination of colors also brings a strong visual impact, with high recognition and uniqueness, which leaves a deep impression on people.
将一个传统的产品变成了具有新鲜感的新时代产品,这是Freshleaf有别于其他茶品牌的地方,彰显品牌独特性与前瞻性。
Turning a traditional product into a new-age product with a sense of freshness is what distinguishes Freshleaf from other tea brands, highlighting the uniqueness and forward-looking of the brand.
Design:Deshna Kasliwal
* 本文仅作为创意分享,不提供售卖
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